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SMM Directory

Tools

Q What is a brand kit, and do I need one?

A brand kit stores your logos, colours and fonts so designs stay consistent. Why it saves time for regular posters and teams.

Tools
Q How do I keep AI content from sounding generic?

Keep AI content from sounding generic by feeding it your voice and specifics, then editing in real examples. What to cut.

Tools
Q What are AI image tools good for on social media?

AI image tools speed up graphics and concepts but need review for brand accuracy. Where they help on social.

Tools
Q Should I use AI to create social media content?

AI speeds up ideas and drafts but works best as an assistant, not the author. How to keep content genuine.

Tools
Q Can AI write my social media captions?

AI can draft captions fast, but raw output sounds generic — edit in your voice and specifics. How to use it well.

Tools
Q What is white-label reporting?

White-label reporting shows analytics under an agency's own brand. What it is and which tools offer it.

Tools
Q Do I need a website, or is a link-in-bio enough?

A link-in-bio page is often enough to start; a website adds control and an owned audience. When to use each.

Tools
Q How do I schedule Reels and TikToks in advance?

Schedule Reels and TikToks with a short-form-capable scheduling tool: upload, caption, set the time. How auto-publish works.

Tools
Q How do I post to Instagram from a computer?

Post to Instagram from a computer via the website or a scheduling tool — the latter adds drafts, previews and timing.

Tools
Q Can you schedule Instagram Stories?

Yes — you can schedule Instagram Stories through scheduling tools on a professional account. How it works and where to do it.

Tools
Q How do I add a link to my Instagram story?

Add an Instagram story link with the link sticker in the editor. For multiple links, point it to a link-in-bio page.

Tools
Q How do I schedule posts across multiple platforms?

Schedule across platforms with one tool: connect accounts, tailor per network, set times, auto-publish. How it works.

Tools

Questions & Answers

Answers to common questions about our tools and how to use them.

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