Analytics tools

SMM Directory Analytics

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SMM Directory is an independent catalogue of social-media marketing tools. Every listing carries verified reviews, reliability and uptime data, domain checks and a fair-play rating you can actually trust — so you can compare and choose without the hype.

ScienceDirect is Elsevier's platform for peer-reviewed scientific, technical and medical journal articles and book chapters. It is a research and citation database used by academics, students and institutions to search, read and cite scholarly literature. It is not a social-media marketing tool; it offers no scheduling, posting or audience-analytics features for social networks, only literature search and full-text access.

Iconosquare Analytics

Iconosquare is a social media analytics tool that tracks performance, follower growth, and engagement across major networks, with scheduling built in. Its clear dashboards and industry benchmarks help marketers report and compare their results.

Rival IQ Analytics

Rival IQ is a competitive social analytics tool that benchmarks your accounts against named rivals across networks. It surfaces engagement rates, top posts, and share-of-voice, making it a fit for marketers who report on competitive position.

Socialinsider Analytics

Socialinsider is a social analytics and benchmarking tool that covers profiles, campaigns, and competitors across the main networks. It offers cross-channel reports and post-level data, useful for agencies presenting results to clients.

Emplifi Analytics

Emplifi is a customer-experience and social marketing platform with analytics, publishing, and care tools. Its analytics module covers content performance and audience insight across networks, aimed at larger brands.

Minter.io is an analytics tool focused on Instagram and TikTok, with reports on growth, engagement, and hashtags. Its simple, exportable reports suit creators and small teams that want quick numbers without a full suite.