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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is TikTok Shop?
TikTok Shop sells products directly in-app via shoppable videos and LIVE. Who it suits and what supports it.
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What is Instagram SEO, and how do I use it?
Instagram SEO makes your content findable in search — keywords in your name, bio, captions and alt text. How to use it.
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What is conversion tracking?
Conversion tracking ties a sale or sign-up back to the post or ad that drove it. Why it beats guessing from likes.
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What is social proof, and how do I build it?
Social proof is evidence others value you — reviews, UGC, mentions. How to build it genuinely, and why it works.
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Why does the honest side of the industry stay quiet about guarantees?
Honesty means admitting limits, which sells slower than promising the impossible. Why the quiet voice is understanding, not weakness.
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How do I schedule Reels and TikToks in advance?
Schedule Reels and TikToks with a short-form-capable scheduling tool: upload, caption, set the time. How auto-publish works.
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