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Questions & Answers
Answers to common questions about our tools and how to use them.
All questions →
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How do I get more comments on my posts?
Get more comments by asking specific questions, sharing opinions, and replying to everyone. Why comments lift reach.
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What is a lookalike audience?
A lookalike audience finds new people who resemble your existing customers, scaling ad reach. What makes it work.
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What is cross-posting, and is it bad?
Cross-posting saves time but a straight copy-paste hurts reach. Why to adapt per platform, and tools that make it easy.
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How does the Instagram algorithm work?
Instagram ranks by predicted interest using engagement, recency and relationships. What actually helps, and what to track.
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How do I get more views on TikTok?
TikTok views come from watch time and completion, not follower count. Hooks, tight edits, trending sounds — and what to track.
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What is click-through rate (CTR)?
CTR = clicks divided by impressions, times 100. What it reveals about your content and CTA, and how to track it.
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