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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a benchmark on social media?
A benchmark is a reference point — your past, an industry average, a competitor — that gives a metric meaning. Where to find them.
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How do I pin a post or comment?
Pin a top post to your profile and a helpful comment on a post via the three-dot menu. Why and when to pin.
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What is a carousel post, and how many slides should it have?
A carousel is a swipeable multi-slide post; 4 to 10 slides is typical. Why they earn saves, and how to make them fast.
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What is a superfan, and why do they matter?
A superfan actively champions you — sharing, defending, buying first. Why a small core drives outsized reach and revenue.
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What is a tool directory or aggregator, and why use one?
A tool directory gathers many tools with consistent ratings and reliability data, so you compare on evidence, not each vendor's marketing. Why use one.
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What is a copyright strike, and how do I avoid it?
A copyright strike penalises using content you lack rights to. How to avoid it with licensed, royalty-free or original media.
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