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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is alt text, and why use it on social media?
Alt text describes an image for screen readers, improving accessibility and discovery. How and why to add it to posts.
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How do I go live on Instagram or TikTok?
Going live on Instagram or TikTok: start from the camera's Live option, announce ahead, and interact. How to plan and reuse it.
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How long should a social media video be?
Video length depends on platform and purpose — short for discovery, longer for depth. How to find your sweet spot.
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Why does a neutral directory surface what closed markets keep private?
A neutral directory does in public what professionals do privately — vet on evidence, show weak points, label paid placement. Why neutrality matters.
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How do I appeal a suspended social media account?
Appeal a suspension through the platform's official form, calmly and specifically. What helps, and what to avoid.
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What is a customer journey on social media?
The customer journey runs discover, engage, trust, buy, return — social touches each. Why to plan content for every stage.
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