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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is average view duration on YouTube?
Average view duration is how long people watch on average — a key YouTube ranking signal. How to improve it.
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What are the most important social media KPIs?
Key social KPIs: reach, engagement rate, follower growth, CTR, conversions. Pick the few that map to your goal.
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What is a conversion funnel on social media?
A social funnel runs awareness, consideration, conversion — each served by different content. How to map and measure it.
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What makes social media content perform well?
Good social content = a clear idea for a specific audience, a strong hook, the right format, and a reason to engage. What to repeat.
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Is an SMM panel really an aggregator of other sources?
A typical SMM panel aggregates supply from upstream sources through APIs — a storefront, not a producer. Why that sets honest expectations.
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How do I pitch brands as a creator?
Pitch brands with a short, specific message: your audience, a concrete idea, real stats, and a fit for them. What to include.
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