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Questions & Answers
Answers to common questions about our tools and how to use them.
All questions →
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Why are serious operators not visible on public forums?
The serious end of the SMM market is private and B2B, leaving public forums to loud resellers. Why visibility is not reliability.
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What are the most important social media KPIs?
Key social KPIs: reach, engagement rate, follower growth, CTR, conversions. Pick the few that map to your goal.
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Why is engagement you didn't earn worthless to advertisers?
Advertisers pay to reach real people, so bot followers are dead weight that dilutes your audience. Why engagement rate, not count, gets you paid.
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What is alt text, and why use it on social media?
Alt text describes an image for screen readers, improving accessibility and discovery. How and why to add it to posts.
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Why should I be wary of 'unlimited' or 'non-drop forever' offers?
'Unlimited' and 'non-drop forever' are economically and technically impossible — which is why unreliable panels advertise them. What to trust instead.
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What is a sponsorship, and how should it be disclosed?
A sponsorship is paid promotion and must be disclosed clearly — 'ad' or 'paid partnership', not buried. Why honesty matters.
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