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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a sponsorship, and how should it be disclosed?
A sponsorship is paid promotion and must be disclosed clearly — 'ad' or 'paid partnership', not buried. Why honesty matters.
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What is a rate card for creators?
A rate card lists a creator's prices per deliverable, saving negotiation and signalling professionalism. How to build one.
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What is the ideal structure of a short video?
A short video works as hook, value, payoff — attention, insight, then a reason to engage. How to structure and test it.
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Is an SMM panel really an aggregator of other sources?
A typical SMM panel aggregates supply from upstream sources through APIs — a storefront, not a producer. Why that sets honest expectations.
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How does the Instagram algorithm work?
Instagram ranks by predicted interest using engagement, recency and relationships. What actually helps, and what to track.
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Why do resellers add promises the original source never made?
Drawing from the same supply, a reseller differentiates on the pitch — bolting on promises the source never made. Why the claim exceeds the delivery.
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