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Questions & Answers
Answers to common questions about our tools and how to use them.
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Is a large follower count a real achievement?
A follower count is easy to fake and says little about real interest. Why a smaller genuine audience beats a large hollow one.
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Why is '10,000 followers for $5' a math problem, not a deal?
'10,000 followers for $5' is a twentieth of a cent each — no real person costs that. Why the impossible price reveals the fake product.
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What is a media kit, and how do I make one?
A media kit presents a creator's audience, stats, past work and rates to brands. What to include, and why honest numbers matter.
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What should a social media strategy include?
A social strategy sets goal, audience, platforms, content pillars, cadence, and metrics. What to include to make it usable.
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What is a UTM link, and how do I create one?
A UTM link adds tracking tags to a URL so analytics show which post drove a visit. How to build and use one.
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What is affiliate marketing on social media?
Affiliate marketing pays a commission on sales from your link or code. How it works, and why honest disclosure matters.
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