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Questions & Answers
Answers to common questions about our tools and how to use them.
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How do I benchmark against competitors?
Benchmark competitors by tracking their public growth, engagement and top content over time to learn what resonates. Tools that help.
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How do I know if my followers are fake or bots?
Spot fake followers by spikes without engagement, empty accounts, and a falling engagement rate. Tools that estimate the share.
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Why do bought followers quietly disappear over time?
Bought followers erode because platforms remove bulk bot accounts. Why 'refill' windows are an admission the followers get removed.
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What are the most important social media KPIs?
Key social KPIs: reach, engagement rate, follower growth, CTR, conversions. Pick the few that map to your goal.
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Why do bots leave a trail that anyone can learn to spot?
Bot followers share a signature — no photo, random handles, no posts, impossible engagement ratios. Why anyone who checks can spot bought audiences.
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How do I get on the Instagram Explore page?
Instagram Explore shows content it predicts users will like — driven by early saves, shares and niche relevance. How to raise your odds.
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