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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is engagement rate, and how do you calculate it?
Engagement rate = interactions divided by followers or reach, times 100. Why it is fairer than raw likes, and how to track it.
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How do I know if my followers are fake or bots?
Spot fake followers by spikes without engagement, empty accounts, and a falling engagement rate. Tools that estimate the share.
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What is a follower-to-following ratio, and does it matter?
The follower-to-following ratio signals credibility but weakly — engagement matters more. Why not to chase it with games.
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What is social proof, and how do I build it?
Social proof is evidence others value you — reviews, UGC, mentions. How to build it genuinely, and why it works.
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What is social commerce?
Social commerce is selling directly inside social apps — shoppable posts and in-app checkout. What it is and what supports it.
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What are SMM proxies, and do I need them?
SMM proxies route your connection through another IP to manage multiple accounts. What they do, the risks, and whether you need them.
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