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Questions & Answers
Answers to common questions about our tools and how to use them.
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What aspect ratio should I use for Reels and TikTok?
Use 9:16 vertical for Reels, TikTok and Shorts; 4:5 or 1:1 for feed posts. The right sizes, and tools that set them for you.
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What should a business use to grow on social media?
Businesses grow with real tools plus genuine content — scheduling, analytics, listening, design — not bought numbers. Where to start.
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Can fake engagement damage my brand's reputation?
Obvious bot followers read as inauthentic and can undermine trust with audiences, partners and press. Why authenticity beats vanity numbers.
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What happens when the tool or supplier behind a panel shuts down?
Many panels resell from a larger source; when that supplier shuts down, orders stall — yet the promises stay up. Why track record beats claims.
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What metrics do clients care about most?
Clients care about outcomes — leads, sales, traffic, quality engagement — over follower counts. Which to report and how.
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What is a discount code strategy, and does it work?
Unique discount codes reward buyers and track which source drove each sale. When they work and how to measure them.
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