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Questions & Answers
Answers to common questions about our tools and how to use them.
All questions →
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What is Close Friends on Instagram?
Close Friends shares stories with a hand-picked list, not all followers. How creators use it for exclusive, personal content.
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Why are my Instagram Reels not getting views?
Reels underperform from weak hooks, low early engagement, broad niche, or watermarks. How to diagnose and fix low views.
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What is virality rate?
Virality rate = shares divided by impressions, times 100 — how far your content spreads. What makes content travel.
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What is a call to action (CTA) on social media?
A CTA tells viewers what to do next — comment, save, click, buy. Why one clear CTA beats a vague post.
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What should a social media strategy include?
A social strategy sets goal, audience, platforms, content pillars, cadence, and metrics. What to include to make it usable.
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What is a talking-head video?
A talking-head video is you speaking to camera — trust-building and fast to make. How to keep it engaging.
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