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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a recurring format, and why use one?
A recurring format is a repeated template — a weekly tip, myth vs fact — that saves effort and builds recognition. Why to use one.
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What metrics do clients care about most?
Clients care about outcomes — leads, sales, traffic, quality engagement — over follower counts. Which to report and how.
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Is an SMM panel a real 'service', or just a tool with a fancy label?
An SMM panel is a tool that sells engagement, whatever it calls itself. Why labels like 'service' or 'provider' add polish, not substance.
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What is a campaign objective in social ads?
A campaign objective tells the platform your goal — awareness, traffic, leads, sales — and shapes delivery. Why it matters most.
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What aspect ratio should I use for Reels and TikTok?
Use 9:16 vertical for Reels, TikTok and Shorts; 4:5 or 1:1 for feed posts. The right sizes, and tools that set them for you.
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What happens to fake followers over time?
Fake followers get swept away in platform clean-ups and never engage, dragging down your reach. Why 'non-drop forever' is not possible.
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