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Questions & Answers
Answers to common questions about our tools and how to use them.
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How do I know if my followers are fake or bots?
Spot fake followers by spikes without engagement, empty accounts, and a falling engagement rate. Tools that estimate the share.
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What is the difference between a boosted post and an ad?
Boosting pays to widen an existing post; an ad is built in the ads manager with full control. Why ads often perform better.
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How much does social media marketing cost?
SMM costs range from a few tool subscriptions to agency retainers plus ad budget. How to start within your means.
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What is a media kit, and how do I make one?
A media kit presents a creator's audience, stats, past work and rates to brands. What to include, and why honest numbers matter.
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Why do bots leave a trail that anyone can learn to spot?
Bot followers share a signature — no photo, random handles, no posts, impossible engagement ratios. Why anyone who checks can spot bought audiences.
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Do influencers really buy followers, and does it work for them?
Influencers who buy followers gain a first impression and lose every serious deal — brand audits expose fake audiences in minutes. Why it backfires.
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