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Questions & Answers
Answers to common questions about our tools and how to use them.
All questions →
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What metrics do clients care about most?
Clients care about outcomes — leads, sales, traffic, quality engagement — over follower counts. Which to report and how.
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What should a social media strategy include?
A social strategy sets goal, audience, platforms, content pillars, cadence, and metrics. What to include to make it usable.
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What really happens to the followers you buy?
Bought followers are bots or dormant accounts that read nothing and leave. What actually happens to your profile after you buy them.
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What is profile visit rate?
Profile visit rate is the share who tap to your profile after seeing a post — an early signal of interest. Why it matters.
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What is a rate card for creators?
A rate card lists a creator's prices per deliverable, saving negotiation and signalling professionalism. How to build one.
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How do I handle a social media crisis?
Handle a social crisis by acknowledging fast, pausing promos, responding with facts, and staying calm. What to do and avoid.
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