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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a brand kit, and do I need one?
A brand kit stores your logos, colours and fonts so designs stay consistent. Why it saves time for regular posters and teams.
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What is the real cost of a suspended or banned account?
A suspended account costs your audience, archive, handle and links — none re-buyable. Why the fake upside never justifies the real downside.
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How long should a social media video be?
Video length depends on platform and purpose — short for discovery, longer for depth. How to find your sweet spot.
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What is a content pillar, and how many should I have?
Content pillars are your 3 to 5 core themes, keeping posts focused and varied. How many to pick and how to rotate them.
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Do I need a social media scheduling tool?
If you post regularly or on several platforms, a scheduling tool saves time and keeps you consistent. When you need one.
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How do I make a good YouTube thumbnail?
A good YouTube thumbnail is clear at small size — one focal point, bold text, high contrast, matching the title. How to make one.
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