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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is retargeting on social media?
Retargeting shows ads to people who already engaged with you — warmer, higher-converting than cold reach. How it works.
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What is the difference between a daily and lifetime ad budget?
A daily budget caps spend per day; a lifetime budget sets a total the platform paces. Which suits which campaign.
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What is A/B testing on social media?
A/B testing compares two versions — caption, image, CTA — to see which wins. How to test cleanly and why it helps.
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What is a lookalike audience?
A lookalike audience finds new people who resemble your existing customers, scaling ad reach. What makes it work.
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Are there SMM panels for specific countries, like India or Brazil?
SMM panels aimed at India, Brazil and other countries exist, but a country label is not a quality guarantee. How to compare them fairly.
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Why are my Instagram Reels not getting views?
Reels underperform from weak hooks, low early engagement, broad niche, or watermarks. How to diagnose and fix low views.
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