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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is follower growth rate?
Follower growth rate = new followers divided by starting count, times 100 — momentum, not raw numbers. Why to track it.
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How do I handle a social media crisis?
Handle a social crisis by acknowledging fast, pausing promos, responding with facts, and staying calm. What to do and avoid.
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What is a media kit, and how do I make one?
A media kit presents a creator's audience, stats, past work and rates to brands. What to include, and why honest numbers matter.
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How do I grow on X (Twitter)?
Grow on X with frequent concise takes, fast replies, and threads. Why conversation drives reach in a fast feed.
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What is Close Friends on Instagram?
Close Friends shares stories with a hand-picked list, not all followers. How creators use it for exclusive, personal content.
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Why do you show negative signals, like downtime and disputed reviews?
Hiding downtime or disputed reviews would be prettier and less useful. Why we show the full picture — good and bad — so you decide honestly.
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