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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is sentiment analysis in social media?
Sentiment analysis scores mentions as positive, negative or neutral, revealing how your brand is received. Where to find it.
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What is a brand voice, and how do I create one?
Brand voice is your consistent tone and personality across posts. How to define it in a few traits and keep it steady.
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Why was my social media post removed?
Posts are removed for rule breaks — copyright, banned content, misleading claims, or spam. How to find out why and appeal.
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Are '100% real followers' claims trustworthy?
'100% real' and 'high quality' are easy to claim and hard to verify. Why buyer reviews and drop-off tell the real story.
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What is the difference between a scheduling tool and an analytics tool?
A scheduling tool publishes; an analytics tool measures. The difference, and when you need each (or both).
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What are the hidden costs of cheap engagement?
Cheap engagement hides costs: lost reach, cleanup, account risk, and wasted opportunity. Why the headline price is misleading.
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