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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is amplification rate?
Amplification rate = shares divided by followers, times 100 — how far your audience spreads your content. Why it matters.
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Why should I distrust 'I have the cheapest' as a sales pitch?
'Cheapest' is a race no honest operator wants to win — it signals the lowest quality and avoids competing on evidence. What beats it.
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What is a superfan, and why do they matter?
A superfan actively champions you — sharing, defending, buying first. Why a small core drives outsized reach and revenue.
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What tools do social media managers use?
Social media managers use a small stack — scheduling, analytics, listening, design, link-in-bio. What each does and how to choose.
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Why do professionals rarely guarantee results, even on the tools they use?
Experts guarantee least because they know results depend on factors no tool controls. Why declining to guarantee is a mark of honesty.
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How do I add a link to my Instagram story?
Add an Instagram story link with the link sticker in the editor. For multiple links, point it to a link-in-bio page.
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