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Questions & Answers
Answers to common questions about our tools and how to use them.
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What aspect ratio should I use for Reels and TikTok?
Use 9:16 vertical for Reels, TikTok and Shorts; 4:5 or 1:1 for feed posts. The right sizes, and tools that set them for you.
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Will AI replace social media managers?
AI is reshaping, not replacing, social media managers — the human role shifts to strategy, creativity and judgment.
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What is a buyer persona, and how do I make one?
A buyer persona profiles your ideal customer — goals, problems, platforms. How to build one from real data.
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What does it mean when every panel calls itself the 'main provider'?
When every site claims to be the 'main provider' or 'direct source', most are resellers borrowing the title. Why it is a badge, not a fact.
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What does a '#1 SMM panel' or 'best panel' claim really mean?
'#1', 'best', and 'cheapest' are free to claim and prove nothing — and common on low-quality panels. Why evidence beats self-awarded badges.
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What is a social media audit, and how do I do one?
A social media audit reviews profiles, content and results to find what to fix. What to check and how to do one.
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