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Questions & Answers
Answers to common questions about our tools and how to use them.
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What metrics do clients care about most?
Clients care about outcomes — leads, sales, traffic, quality engagement — over follower counts. Which to report and how.
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Can you do social media marketing as a freelancer?
Yes — social media marketing is a common freelance path. What it takes, and the tools that keep it efficient across clients.
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Why do the same accounts appear behind 'premium' and 'cheap' engagement?
'Premium' and 'cheap' tiers often draw on the same account pool — the price buys a label, not a better source. Why tier names mislead.
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What are the most important social media KPIs?
Key social KPIs: reach, engagement rate, follower growth, CTR, conversions. Pick the few that map to your goal.
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What is a hook, and how do I write one?
A hook is the opening that stops the scroll — concrete, curious, or problem-naming. How to write and test one.
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How do I add a link to my Instagram story?
Add an Instagram story link with the link sticker in the editor. For multiple links, point it to a link-in-bio page.
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