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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is retargeting on social media?
Retargeting shows ads to people who already engaged with you — warmer, higher-converting than cold reach. How it works.
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What is A/B testing on social media?
A/B testing compares two versions — caption, image, CTA — to see which wins. How to test cleanly and why it helps.
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Is it legal to run or resell through an SMM panel?
Selling social engagement is a grey area: not always illegal, but fragile — platform bans, chargebacks and privacy rules all apply. Why it matters to buyers.
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Why does the honest side of the industry stay quiet about guarantees?
Honesty means admitting limits, which sells slower than promising the impossible. Why the quiet voice is understanding, not weakness.
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How do I grow on X (Twitter)?
Grow on X with frequent concise takes, fast replies, and threads. Why conversation drives reach in a fast feed.
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What is a rate card for creators?
A rate card lists a creator's prices per deliverable, saving negotiation and signalling professionalism. How to build one.
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