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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a brand kit, and do I need one?
A brand kit stores your logos, colours and fonts so designs stay consistent. Why it saves time for regular posters and teams.
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What is the ideal structure of a short video?
A short video works as hook, value, payoff — attention, insight, then a reason to engage. How to structure and test it.
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What is a copyright strike, and how do I avoid it?
A copyright strike penalises using content you lack rights to. How to avoid it with licensed, royalty-free or original media.
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What is a hashtag strategy?
A hashtag strategy mixes broad, niche and branded tags matched to each post, tested for reach — not a repeated stuffed list.
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What are Threads, and should my business be on it?
Threads is a text-first app linked to Instagram. When it is worth adding for a business, and how to test it.
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How can I grow on social media without buying followers?
Grow without buying followers: consistent content for a clear audience, real engagement, and analytics. The tools that make it manageable.
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