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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is ad targeting on social media?
Ad targeting picks who sees your ad — by interests, behaviour, or custom audiences. Why it cuts wasted spend.
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Should I run a Facebook Group for my brand?
A Facebook Group suits audiences who want to connect, not just consume — but needs real moderation. When it is worth it.
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What are the hidden costs of cheap engagement?
Cheap engagement hides costs: lost reach, cleanup, account risk, and wasted opportunity. Why the headline price is misleading.
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How many hashtags should I use?
More hashtags is not better — a focused, relevant set beats stuffing the max. How many to use and how to pick them.
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Is 'start your own SMM panel' a real business or a scheme?
'Start your own SMM panel' resells someone else's supply and its risks. Who really profits, and why it is not a real business.
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What should a social media strategy include?
A social strategy sets goal, audience, platforms, content pillars, cadence, and metrics. What to include to make it usable.
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