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Questions & Answers
Answers to common questions about our tools and how to use them.
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How long can a TikTok video be?
TikTok allows videos from seconds to several minutes, but completion matters most — length should fit the idea. How to judge.
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What is the difference between a boosted post and an ad?
Boosting pays to widen an existing post; an ad is built in the ads manager with full control. Why ads often perform better.
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How do I run a social media giveaway?
Run a giveaway with a niche prize, clear legal rules, a short window, and transparent judging. How to attract real followers.
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What are Threads, and should my business be on it?
Threads is a text-first app linked to Instagram. When it is worth adding for a business, and how to test it.
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What do professionals use instead of SMM panels?
Professionals grow with real tools — scheduling, analytics, listening, design — not bought engagement. What they use and why it lasts.
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What is a benchmark on social media?
A benchmark is a reference point — your past, an industry average, a competitor — that gives a metric meaning. Where to find them.
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