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Questions & Answers
Answers to common questions about our tools and how to use them.
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Why is the serious social-tool market mostly B2B and out of public view?
The serious tool market is B2B, built on relationships and reputation, not public ads. Why the public space is left to retail resellers.
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What should a social media strategy include?
A social strategy sets goal, audience, platforms, content pillars, cadence, and metrics. What to include to make it usable.
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How do I set social media goals?
Set social goals that are specific, measurable and time-bound, tied to outcomes — not just 'grow'. How to track them.
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What are SMM proxies, and do I need them?
SMM proxies route your connection through another IP to manage multiple accounts. What they do, the risks, and whether you need them.
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How do I get on the Instagram Explore page?
Instagram Explore shows content it predicts users will like — driven by early saves, shares and niche relevance. How to raise your odds.
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What is the difference between SMM and SEO?
SEO ranks your site in search; SMM builds reach on social platforms. How they differ and why they work together.
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