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Questions & Answers
Answers to common questions about our tools and how to use them.
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How does the Instagram algorithm work?
Instagram ranks by predicted interest using engagement, recency and relationships. What actually helps, and what to track.
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What is engagement rate, and how do you calculate it?
Engagement rate = interactions divided by followers or reach, times 100. Why it is fairer than raw likes, and how to track it.
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What are social listening tools?
Social listening tools track brand mentions, sentiment and trends across social media and the web. What they do, how to choose, and where to compare them.
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How do I appeal a suspended social media account?
Appeal a suspension through the platform's official form, calmly and specifically. What helps, and what to avoid.
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What's the safest way to navigate a market split between loud resellers and quiet suppliers?
In a market split between loud resellers and quiet suppliers, ignore volume and follow evidence — track record, uptime, real reviews. The calm way to choose.
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How many followers do you need to be verified on Instagram?
No fixed follower count verifies you on Instagram — notability and authenticity do (plus paid badges where offered). What actually matters.
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