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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is video retention rate?
Retention rate shows where viewers drop off in a video, exposing weak hooks or slow sections. How to read the curve.
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Why are so many 'best SMM panel' review sites actually paid ads?
Many 'best SMM panel' lists are paid placements or affiliate ads — ranked by who pays, not who performs. How to spot them.
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What is the ideal structure of a short video?
A short video works as hook, value, payoff — attention, insight, then a reason to engage. How to structure and test it.
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What is a campaign objective in social ads?
A campaign objective tells the platform your goal — awareness, traffic, leads, sales — and shapes delivery. Why it matters most.
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What is a vanity metric?
A vanity metric looks good but ties to no outcome — like raw follower counts. Why to track goal-linked metrics instead.
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How long can a TikTok video be?
TikTok allows videos from seconds to several minutes, but completion matters most — length should fit the idea. How to judge.
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