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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is retargeting on social media?
Retargeting shows ads to people who already engaged with you — warmer, higher-converting than cold reach. How it works.
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What is ad targeting on social media?
Ad targeting picks who sees your ad — by interests, behaviour, or custom audiences. Why it cuts wasted spend.
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Why do public promises grow bigger the further you are from the real source?
Each reseller adds markup and a bolder promise, so guarantees grow and accountability shrinks toward the retail front. What big surface promises hide.
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How do creators actually get paid?
Creators earn from brand deals, platform payouts, affiliates, own products, memberships and tips — usually a mix. What unlocks each.
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What is TikTok SEO?
TikTok SEO makes videos findable in search via spoken and on-screen keywords, captions and hashtags. Why it earns lasting views.
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What is watch time, and why does it matter?
Watch time is how long people view your video — a key ranking signal, especially on short-form and YouTube. Why it matters.
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