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Questions & Answers
Answers to common questions about our tools and how to use them.
All questions →
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Does using an SMM panel break the platform's terms of service?
Every major platform bans purchased engagement in its terms. What that means for your account, and why 'undetectable' claims are a red flag.
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What is a lead magnet on social media?
A lead magnet trades value — a guide, template, discount — for a follow or email. How it turns attention into leads.
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Why do you show negative signals, like downtime and disputed reviews?
Hiding downtime or disputed reviews would be prettier and less useful. Why we show the full picture — good and bad — so you decide honestly.
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What is engagement rate, and how do you calculate it?
Engagement rate = interactions divided by followers or reach, times 100. Why it is fairer than raw likes, and how to track it.
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What does a social media manager do?
A social media manager plans, publishes, engages, and reports — turning strategy into daily activity. The tools that make it manageable.
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What is the difference between reach and impressions?
Reach is unique viewers; impressions is total views including repeats. What each tells you about your content.
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