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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is positioning on social media?
Positioning is the distinct place you hold in your audience's mind. Why it makes content recognisable, and how to set it.
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Why do the same accounts appear behind 'premium' and 'cheap' engagement?
'Premium' and 'cheap' tiers often draw on the same account pool — the price buys a label, not a better source. Why tier names mislead.
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What is ad fatigue, and how do I fix it?
Ad fatigue is falling response from overexposure — rising frequency, dropping clicks. How to spot and fix it.
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What's the difference between selling access to a tool and selling a 'guaranteed service'?
Selling access is giving a capability with realistic terms; selling a 'guaranteed service' is promising an outcome you cannot control. The honesty gap.
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Why was my social media post removed?
Posts are removed for rule breaks — copyright, banned content, misleading claims, or spam. How to find out why and appeal.
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What metrics do clients care about most?
Clients care about outcomes — leads, sales, traffic, quality engagement — over follower counts. Which to report and how.
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