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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is user-generated content (UGC)?
UGC is content your customers create about you — trusted because it is real. Why it works and how to find it.
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Why do resellers add promises the original source never made?
Drawing from the same supply, a reseller differentiates on the pitch — bolting on promises the source never made. Why the claim exceeds the delivery.
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How do I pitch brands as a creator?
Pitch brands with a short, specific message: your audience, a concrete idea, real stats, and a fit for them. What to include.
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How do I go live on Instagram or TikTok?
Going live on Instagram or TikTok: start from the camera's Live option, announce ahead, and interact. How to plan and reuse it.
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What is a POV video?
A POV video frames the scene from the viewer's perspective, often with a caption setup. A relatable short-form format.
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What is a swipe file, and how do I use one?
A swipe file collects great examples to study and adapt, not copy — speeding ideation. How to build and use one.
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