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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is an engagement pod, and is it safe?
Engagement pods fake early likes and comments among a group. Why platforms detect them and why they distort your metrics.
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How do I know if my followers are fake or bots?
Spot fake followers by spikes without engagement, empty accounts, and a falling engagement rate. Tools that estimate the share.
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What is alt text, and why use it on social media?
Alt text describes an image for screen readers, improving accessibility and discovery. How and why to add it to posts.
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What is a good engagement rate on social media?
A good engagement rate varies by platform, size and industry — compare to your own trend and similar accounts, not a universal number.
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What is the ideal structure of a short video?
A short video works as hook, value, payoff — attention, insight, then a reason to engage. How to structure and test it.
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What is video retention rate?
Retention rate shows where viewers drop off in a video, exposing weak hooks or slow sections. How to read the curve.
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