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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a copyright strike, and how do I avoid it?
A copyright strike penalises using content you lack rights to. How to avoid it with licensed, royalty-free or original media.
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What is a discount code strategy, and does it work?
Unique discount codes reward buyers and track which source drove each sale. When they work and how to measure them.
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Why do bots leave a trail that anyone can learn to spot?
Bot followers share a signature — no photo, random handles, no posts, impossible engagement ratios. Why anyone who checks can spot bought audiences.
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What is a social media audit, and how do I do one?
A social media audit reviews profiles, content and results to find what to fix. What to check and how to do one.
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Do hashtags still work?
Hashtags still help discovery as topic labels, not as a growth trick. How their role has shifted and how to use them.
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Why is engagement you didn't earn worthless to advertisers?
Advertisers pay to reach real people, so bot followers are dead weight that dilutes your audience. Why engagement rate, not count, gets you paid.
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