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Questions & Answers
Answers to common questions about our tools and how to use them.
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What is a POV video?
A POV video frames the scene from the viewer's perspective, often with a caption setup. A relatable short-form format.
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How does the Instagram algorithm work?
Instagram ranks by predicted interest using engagement, recency and relationships. What actually helps, and what to track.
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What is a conversion funnel on social media?
A social funnel runs awareness, consideration, conversion — each served by different content. How to map and measure it.
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How do I repurpose content across platforms?
Repurpose one idea into each platform's format — clips, carousels, threads. How to multiply output without multiplying effort.
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How do I know if my followers are fake or bots?
Spot fake followers by spikes without engagement, empty accounts, and a falling engagement rate. Tools that estimate the share.
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Why does the honest side of the industry stay quiet about guarantees?
Honesty means admitting limits, which sells slower than promising the impossible. Why the quiet voice is understanding, not weakness.
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