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Questions & Answers
Answers to common questions about our tools and how to use them.
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How do platforms spot bought engagement, and why does it keep getting easier for them?
Platforms see every account's fingerprints and never stop improving detection. Why bought engagement is a losing arms race that erodes.
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What is a rate card for creators?
A rate card lists a creator's prices per deliverable, saving negotiation and signalling professionalism. How to build one.
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What is a social media style guide?
A social style guide documents voice, colours, fonts and rules to keep content consistent across a team. What to include.
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What is a swipe file, and how do I use one?
A swipe file collects great examples to study and adapt, not copy — speeding ideation. How to build and use one.
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What is Close Friends on Instagram?
Close Friends shares stories with a hand-picked list, not all followers. How creators use it for exclusive, personal content.
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What makes an honest SMM directory different from a typical panel site?
An honest directory sells nothing, compares on data, and shows weak points — the opposite of a panel site that sells itself with hype.
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Relevance AI
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